The short answer
To choose a managed service provider (MSP) in Sydney, put the same questions to every provider on your shortlist and compare the answers in writing. Six of them carry most of the weight:
- How client satisfaction is measured, and whether the score is published
- Who picks up the phone, and whether they know your setup
- Whether most of their clients are your size and in your industry
- What happens in your first 90 days
- Which security controls come as standard
- How backups get tested and how a breach gets handled
Good managed IT is judged on service, accountability and security first. The best fit is usually a provider whose clients look like you, who publishes how satisfied those clients are, and who shows you a written plan for your first 90 days.
On this page
- Key statistics
- Why does choosing the right MSP matter?
- How do you compare managed service providers?
- The 12 questions to ask any MSP
- 1. How do you measure client satisfaction?
- 2. Who answers when we call, and will they know our setup?
- 3. Do you work with businesses our size and in our industry?
- 4. What happens in the first 90 days?
- 5. What security is included as standard?
- 6. What are your support hours, and what happens after hours?
- 7. What are your response targets, and what did you actually achieve?
- 8. How do you protect your own access to our systems?
- 9. When did you last test a restore of a client backup?
- 10. How do you help if we have a data breach?
- 11. What do you take responsibility for, and what sits outside the agreement?
- 12. What are the contract terms, and how do we leave?
- What should an MSP checklist include?
- What are the red flags when choosing an MSP?
- Should you choose a local Sydney MSP or a national provider?
- How does Elscomm answer these questions?
- Frequently asked questions
- Sources
Key statistics
| Figure | What it measures | Source |
|---|---|---|
| 30% | Share of breaches involving a third party such as a supplier or service provider, up from 15% the year before | Verizon 2025 Data Breach Investigations Report |
| 1,205 | Data breaches notified to the OAIC in 2025, an all-time high. Malicious or criminal attacks caused 716 of them | OAIC, Notifiable Data Breaches 2025 |
| $56,600 | Average self-reported cost of a cybercrime report for an Australian small business in 2024-25, up 14% | ASD Annual Cyber Threat Report 2024-25 |
| 99.2% | Drop in the risk of account compromise once multi-factor authentication is switched on | Microsoft Research |
Why does choosing the right MSP matter?
Your MSP holds admin access to your systems and decides how fast you recover from an outage or an attack. Pick badly and you pay in downtime, disruption and lost data.
- A cybercrime report cost an Australian small business $56,600 on average in 2024-25, up from $49,600 the year before (ASD).
- Suppliers and service providers were involved in 30% of breaches in the Verizon 2025 report, up from 15% a year earlier (Verizon DBIR).
- Smaller firms get hit hardest by ransomware. It appeared in 88% of breaches at small and medium businesses, against 39% at larger organisations (Verizon DBIR).
- Australian organisations notified 1,205 data breaches to the OAIC in 2025, 8% more than in 2024 and an all-time high (OAIC).
How do you compare managed service providers?
Give three providers the same brief, ask them the same questions, and compare service and accountability side by side.
- Write a short brief. List your staff numbers, your devices, the systems you cannot run without, and what is going wrong today.
- Shortlist three providers. Check each one works with businesses your size and has public reviews and a satisfaction score you can verify.
- Ask all three the same 12 questions. The checklist below keeps the answers comparable.
- Ask for an assessment of your setup. A good provider looks at your environment before recommending anything.
- Compare service and accountability. Line up who looks after what, how quality is measured and how risk is handled. The provider who takes responsibility for the most is usually the better value.
- Check the exit terms before you sign. Admin access and documentation should come back to you if you leave.
The 12 questions to ask any MSP
1How do you measure client satisfaction?
Ask for a satisfaction score collected from every closed ticket, and for public reviews you can check. Hand-picked testimonials only tell you about the provider's best day.
Satisfaction is the closest thing to a measure of what working with a provider actually feels like. A score collected after every ticket shows how the service performs week to week, ordinary tickets included. Ask who does the rating, when the survey goes out, and whether the result is published.
Good signs
- A live or regularly published satisfaction score
- A clear method: who rates, and when
- Public reviews you can check yourself, such as Google
Red flags
- Only testimonials chosen by the provider
- No way to see current performance
2Who answers when we call, and will they know our setup?
Look for a consistent team working from written documentation of your systems, so you are not explaining your setup again on every call.
A small team who knows your business fixes problems faster than a queue routed to whoever is free. Ask what happens when your usual contact takes leave.
Good signs
- A named team or contact for your account
- Documentation of your systems any technician can read
- Cover when your usual contact is away
Red flags
- A different person on every call
- No documentation of your environment
3Do you work with businesses our size and in our industry?
Ask what share of the provider's clients look like you, and ask for a reference in your industry.
A provider built for enterprise tends to be slow and impersonal for a 20-person firm. A very small operator often struggles with compliance. You want the one whose normal client is you.
Good signs
- Most clients a similar size to you
- Experience with your industry's software and obligations
- A reference you can call
Red flags
- No clients like you
- No references offered
4What happens in the first 90 days?
Expect a written onboarding plan: an audit, admin access and documentation gathered, urgent risks fixed first, and support handed over on an agreed date.
The first 90 days show you how a provider works. Ask what you will see improve, and by when. The strongest providers commit to measurable improvements in that window.
Good signs
- A written plan with dates
- Urgent security gaps fixed first
- Early improvements you can measure
Red flags
- A cutover date and nothing else
- No audit before taking over
5What security is included as standard?
Multi-factor authentication, endpoint protection, email filtering, patching and tested backups should be the baseline in every plan, mapped to the Essential Eight.
Security sold as an optional extra usually means it is missing in practice. The basics do most of the work: Microsoft Research found multi-factor authentication cuts the risk of account compromise by 99.22%, and by 98.56% even when the password has already leaked.
The Essential Eight is ASD's baseline. Its eight controls are patching applications, patching operating systems, multi-factor authentication, restricting admin privileges, application control, restricting Microsoft Office macros, user application hardening and regular backups.
Good signs
- A named security baseline included in every plan
- Controls mapped to the Essential Eight
- Regular reporting on patching and security alerts
Red flags
- Security offered only as an add-on
- No framework behind the controls
6What are your support hours, and what happens after hours?
Many good providers run the help desk in business hours and monitor security around the clock. Ask who sees an alert at 10pm and how urgent after-hours issues are handled.
Clear hours in writing beat a round-the-clock claim nobody can explain.
Good signs
- Help desk hours in writing
- Security monitored around the clock
- A named after-hours process for urgent issues
Red flags
- Round-the-clock claims with no detail on who responds
- No answer for what happens overnight
7What are your response targets, and what did you actually achieve?
Ask for response and resolution targets split by priority, then ask for the provider's measured results over the last few months.
A target is a promise. A measured result tells you whether the promise gets kept. Resolution time is the number to press on, because an automated "we got your ticket" email meets a response target without fixing anything.
Good signs
- Targets for urgent, high, normal and low priority
- Average resolution time alongside response time
- Results reported to you every month
Red flags
- One vague promise such as "fast response"
- No figures for what was achieved
8How do you protect your own access to our systems?
An MSP holds admin access to every client, so ask how it secures its own tools. The Australian Cyber Security Centre publishes five questions to ask managed service providers on exactly this point.
Suppliers are a growing route into businesses. Verizon found a third party was involved in 30% of breaches in its 2025 Data Breach Investigations Report, double the 15% of the year before.
Good signs
- Multi-factor authentication on every tool with a path into your systems
- A separate admin account for each technician, with logging
- A process to tell you quickly about a breach on their side
Red flags
- Shared admin passwords
- No answer, or "we have never had a problem"
9When did you last test a restore of a client backup?
Ask how often restores get tested and how long a full recovery takes. A backup only counts if it restores.
Ransomware was present in 44% of breaches in the 2025 Verizon report, up from 32%. Among small and medium businesses the figure was 88%. A tested backup is what lets you recover without paying, and most victims now refuse: 64% did not pay, and the median payment among those who did was US$115,000.
Good signs
- Restore tests on a set schedule, with records
- Backups kept separate from the systems they protect
- A stated recovery time for a full restore
Red flags
- "The backups run every night" and nothing more
- No record of a restore ever being tested
10How do you help if we have a data breach?
A good provider has a written incident process and helps you work out whether a breach is notifiable under the Notifiable Data Breaches scheme.
Under the scheme, an organisation covered by the Privacy Act must tell the OAIC and the people affected when a breach is likely to cause serious harm. The OAIC received 1,205 notifications in 2025, and 716 came from malicious or criminal attacks. Health service providers reported the most (225), followed by financial services (157). Legal, accounting and management firms reported 81.
Good signs
- A written incident response process
- A named contact for incidents
- Help assessing whether a breach must be reported
Red flags
- No plan until something happens
- Nobody clear on who leads the response
11What do you take responsibility for, and what sits outside the agreement?
A good provider sets out in writing what it looks after day to day and what is handled as a separate project, so there are no grey areas later.
Clear scope protects the relationship. Ask how projects, new hardware, onsite visits and after-hours work are handled, and how they get approved before work starts.
Good signs
- A written scope covering support, security and monitoring
- Projects and extras explained up front
- An approval step before any extra work starts
Red flags
- "Everything is covered" with nothing in writing
- Extra work started without your approval
12What are the contract terms, and how do we leave?
Check the minimum term, the notice period, and how admin access, passwords and documentation come back to you if you leave.
You should own your domain, your Microsoft 365 tenancy and your data, whoever runs your IT. Get the handover process in writing while everyone is still on good terms.
Good signs
- A clear minimum term and notice period
- A documented exit and handover process
- Your accounts and data stay in your name
Red flags
- Admin access held back
- Exit fees hidden in the fine print
What should an MSP checklist include?
Score each provider side by side with this table. Anyone who gives the good answer on most rows deserves a closer look.
| Criteria | Why it matters | Good answer | Red flag |
|---|---|---|---|
| Measured client satisfaction | Shows how the service feels week to week | A published score with a clear method | Only hand-picked quotes |
| A consistent team | People who know your setup fix problems faster | A consistent team with documentation | A different person every call |
| Clients like you | The service is built for your size and industry | Similar clients, with references | No clients like you |
| A written 90-day plan | Shows how the provider works from day one | A written plan with early improvements | A cutover date and nothing else |
| Security baseline | Closes the most common ways attackers get in | A named baseline, mapped to the Essential Eight | Security only as an add-on |
| Support hours and after-hours process | You know who responds, and when | Clear hours and 24/7 security monitoring | Round-the-clock claims with no detail |
| Response and resolution results | Shows whether promises get kept | Targets by priority, plus measured results | A single vague promise |
| Protection of the MSP's own access | A third party is involved in 30% of breaches | MFA on all their tools and an incident process | Shared admin passwords |
| Tested backup restores | Lets you recover from ransomware or failure | Regular, documented restore tests | Backups nobody has ever restored |
| Breach response process | Helps you meet Notifiable Data Breaches duties | A written incident process and a named contact | No plan until something happens |
| Clear scope in writing | No grey areas about who looks after what | A written scope and an approval step for extras | "Everything is covered" with nothing in writing |
| Fair exit terms | You keep control of your accounts and data | Clear terms and a documented exit | Admin access held back |
What are the red flags when choosing an MSP?
Walk away from any provider who cannot show you how satisfied its clients are, or will not put its security baseline, response results or exit terms in writing.
- No published satisfaction score or verifiable reviews
- A different person every time you call
- Security sold as an optional extra
- Response promises with no measured results behind them
- No record of a tested backup restore
- Reluctance to explain how you get your admin access back if you leave
Should you choose a local Sydney MSP or a national provider?
A local Sydney MSP usually suits a business of 10 to 70 staff in one city. A national provider suits firms with offices in several states.
| Local Sydney MSP | National provider | |
|---|---|---|
| Onsite visits | Same city, faster to attend | Depends on local technicians or subcontractors |
| Who you deal with | Usually a small, consistent team | Often a larger help desk queue |
| Best for | Single-city businesses of 10 to 70 staff | Multi-state or larger organisations |
| Ask about | Cover for leave and growth | Who owns your account day to day |
See our pages for IT support in North Sydney and IT support in the Sydney CBD, or compare providers in our guide to the best managed service providers in Sydney.
How does Elscomm answer these questions?
We are happy to be measured against this list. Every ticket is scored by the client, one small team learns your systems, and onboarding starts with an audit and a written plan.
- Since 2006: supporting Sydney businesses from North Sydney.
- 5.0 from 89 Google reviews: every review public and verifiable.
- Live satisfaction score: every support ticket is scored by the person who raised it, and the result is published on our reviews page.
- Help desk: Monday to Friday, 8am to 5pm, with security monitored 24/7.
- 90-day promise: three measurable improvements in your first 90 days, or we keep working free until you see them.
Frequently asked questions
What should I look for in a managed service provider?
Start with a published client satisfaction score and verifiable reviews, a consistent team that knows your setup, and clients your size. Then check for a security baseline mapped to the Essential Eight, measured response and resolution results, tested backup restores, and exit terms that return your admin access.
How many MSPs should I compare?
Three. It is enough to show real differences in service and approach, and few enough to give each one the same brief and the same 12 questions.
What questions does the Australian Cyber Security Centre suggest asking an MSP?
The ACSC publishes five. Is the provider implementing better practice cyber security, such as the Essential Eight? Is it securely administering its systems and services? Is it monitoring activity on them? Is it assessing them regularly? Is it prepared for, and able to respond to, cyber security incidents?
Why are managed service providers a cyber security risk?
An MSP holds admin access to every client it supports, so one compromised provider exposes all of them. A third party was involved in 30% of breaches in the Verizon 2025 Data Breach Investigations Report, double the year before.
How long does it take to switch MSPs?
It depends on the notice period in your current contract and how quickly your admin access and documentation get handed over. Before you give notice, ask the new provider for a written onboarding plan with a handover date.
Should I choose an MSP on price?
Price matters, but it should not lead. Good managed IT is judged on how satisfied clients are, how quickly problems get fixed and how well your business is protected. A cheaper arrangement that leaves gaps in security or support can cost far more: the average self-reported cost of a cybercrime report for an Australian small business was $56,600 in 2024-25.
What is an SLA with an MSP?
A service level agreement sets out in writing how fast the provider commits to respond to and resolve issues, usually split by priority. Ask for the results achieved against it as well.
What is the difference between response time and resolution time?
Response time is how long until someone acknowledges your ticket. Resolution time is how long until the problem is fixed. An automated reply satisfies the first and does nothing for the second.
What size business should use an MSP?
Most businesses start needing one somewhere between 10 and 20 staff. By then there are too many accounts, devices and licences for one person to manage on top of their real job.
Do I own my Microsoft 365 account if an MSP manages it?
You should. The tenancy belongs in your business's name, and someone inside your business should hold an admin login. Confirm both before you sign, along with ownership of your domain and your data.
Sources
- ASD Annual Cyber Threat Report 2024-25: small business cost per report, year-on-year change, the Essential Eight
- OAIC, data breach notifications 2025: 1,205 notifications, 716 malicious or criminal, sector counts
- OAIC, Notifiable Data Breaches scheme: when a breach must be notified
- Verizon 2025 Data Breach Investigations Report: third-party involvement, ransomware share, small and medium business figure, ransom payments
- Microsoft Research, How effective is multifactor authentication at deterring cyberattacks?: 99.22% and 98.56% risk reduction
- ACSC, Questions to ask managed service providers: the five questions
Published 10 November 2026. Last edited 10 November 2026.





